So much depends on a sales quotation: making the sale, generating revenue, and driving the customer relationship forward.
But they don’t always get the attention they deserve. We leave it up to the salesperson to do what they will and often, they’re never heard of again. And your sales, revenue, and relationships all suffer as a result. Here are four simple steps to improve your sales processes from the quotation stage, to ensure this never happens again.
Step 1: Get visibility of your quote-to-revenue ratio
If there’s one number that will motivate you to optimise your sales quotation process, it’s the quote-to-revenue ratio, a.k.a. your closure rate. Do you currently have visibility of how many quotes that get sent out actually translate to revenue?